The 1,175 square foot store will be situated in the Grand Arcade on St Andrew’s Street and will look to bring in people curious to see what this popular computer can offer. Raspberry Pi now boasts the best selling British computer, with 25 million sales to date around the world. The new store is designed with an interactive environment to help customers better engage with their computer.
With a high street presence Raspberry Pi aim to attract customers who are curious and want to know more about the brand. The store will be very interactive as the company looks to introduce people to coding and programming, using benches lined with Raspberry Pi computers for educational and training purposes. As well as the popular pocket computer which is just 8.6cm by 5.3cm in size, the store will offer a starter kit of parts too. The shop will have project booths along the walls to demonstrate to customers how to make their own Raspberry project.
Raspberry Pi was thought up in 2006 by a foundation formed by a group of scientists at the city’s university. The pocket computer was launched in 2012 and has been hugely successful, consisting of a motherboard with exposed ports and chips. The new starter kit features a mouse, keyboard and cables. The store in Cambridge will stock Raspberry Pi products and merchandise as well as a range of tools such as soldiering irons and screwdrivers, kits, books and magazines, as the company aims to show coding and programming is accessible to all.
Raspberry Pi aim to introduce people to coding, programming and electronics through an interactive store experience. They will also be offering a one to one advisory space as well as holding question and answer sessions as they seek to turn curiosity in to a genuine interest for their pocket computer. At the back of the store will be a “museum bar”, a glass table where customers are able to get a look at the brief history of the brand. The Cambridge based company will be looking for the support of the local people in this bold retail initiative.
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