This is the 22nd location in the UK for Dr. Martens: a three-floor flagship store just opened on Oxford Street in London. Classic or seasonal, the full footwear and clothing collections are there, along with all accessories. Wall elevations will tell you all about the Dr. Martens story and how a simple boot did became such an icon. The store also features a huge 1460 boot made out of smashed vinyl, a unique artwork made by Robi Walters, and displays various souvenirs such as two pairs of The Clash's Mick Jones very own boots. Various free events will happen throughout September to celebrate the opening of this creatively designed store.
Another famous boot is the Classic from UGG Australia and it has its addicts too. The Australian brand picked Liverpool for its very first pop-up store at Liverpool One, on Paradise Street. The 125 square metre concept store opened last week-end and offers selected items from the Autumn/Winter collections for women, men, kids, home and accessories. Their Infinite UGG service enables you to have a look on the entire collection through a digital booth and to order pieces that are not available in the store with a delivery (or pick-up) the day after. Just to make sure our feet stay warm this winter.
Photos: Dr. Martens / UGG Australia
News in the same category
Baptised Undiz Machine, the new store concept by the saucy lingerie brand lets clients chose a product on the connected terminal. It then arrives, propelled in a capsule, through the store in transparent tubes.
If you are a lover of chic, style and elegance than you will love the Anthropologies stores. This brand of stores created to fit that woman who finds it hard to find what she would wear or want to reflect in a world full of trends.
Trago Mills are looking to extend their business outside Devon and Cornwall with the first of their newest outlets being currently under construction in Wales.
H&M have opened a new H&M home branch on Regent Street, London, which looks set to become a favourite spot for those seeking new interior décor.
