Bershka creates its line of make-up and perfumes

Bershka creates its line of make-up and perfumes


New Products

In March 2014, the Spanish brand, Bershka, diversifies with the "bscene" range. The brand launches a line of perfumes and make-up, including new products such as self-adhesive sticker motifs: "nail wraps".

Present in the European market since 1998, the ready-to-wear brand, Bershka, is trying a new adventure by diversifying its activity. The "bscene" make-up line should be found in the chain's stores during March. The spring 2014 collection aims to be fresh and colourful with lots of motifs. The range includes numerous eye shadows, blushers, gloss and lipsticks, but the brand wanted to stand out and delight nail art fans, with its nail products. 

To accompany the first seven nail varnishes on the store shelves, Bershka has launched "nail wraps". These self-adhesive stickers let you customise your nails without taking all day to do it. The brand belonging to the Inditex Group (Zara, Pull and Bear...) will also sell several perfumes in its stores, from this month. To begin this range, it has just presented its very first fragrance: "Bershka The Perfume". This will be accompanied by three eau de toilettes, in Black, Blue or Pink versions. Already available in the store's e-shop, the new make-up and perfume products will be gradually introduced in stores.

* Photo from the "bscene" blog from Bershka : http://bscene.bershka.com/

News written by the team of The-shops.co.uk The-Shops.co.uk

News in the same category

Starbucks x Spotify partnership has begun

Starbucks x Spotify partnership has begun

Selected Starbucks locations are now offering a Spotify service enabling customers to discover and save the songs played in-store.

  • New Products
Coast presents a new retro-reflective thread

Coast presents a new retro-reflective thread

Quite active in terms of innovation, the leader of industrial textile business is about to launch a new reflective thread at the Texprocess fair this week, in Germany.

  • New Products
B.Sensory : the sex-toy connected to erotic literature

B.Sensory : the sex-toy connected to erotic literature

To use alone or as a couple, the B.Sensory vibrates as the user reads. A sex-toy connected to a platform of erotic stories, the Little Bird is activated by a simple caress or a blow on the screen, depending on the book’s sections.

  • New technologies
  • New Products
Rihanna: singer, fashion icon, sock designer.

Rihanna: singer, fashion icon, sock designer.

She's a busy gal, for sure. Rihanna just added another string to her bow by becoming a designer. A sock designer, more precisely. The collection she created for Stance is available now, and it's a huge success already.

  • New Products
Bershka creates its line of make-up and perfumes